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Second Harvest

To take advantage of growing opportunities for online giving, Second Harvest Food Bank of Middle Tennessee wanted a fresh take on their website. The goals of the site are to increase online donations while continuing to educate Middle Tennessee about the local hunger crisis. Infographics with clear information and a simple, clean design showcase compelling hunger statistics, the donation process and positive outcomes of donating. Photographs of the people and process behind Project Preserve give a new face to a growing problem, along with a powerful solution. The new site provides more than a striking representation of an increasingly local crisis—it’s also an invaluable resource for those who are ready to make a difference.